
James Higginbotham
Executive API Consultant
LaunchAny
James Higginbotham is an Executive API Consultant and founder of LaunchAny, with experience in API strategy, software architecture, and training teams in API and microservice design. James guides enterprises through their digital transformation journey, ensuring alignment between business and technology through product-based thinking to deliver a great customer experience. James has published several titles, including his latest book, “Principles of Web API Design: Delivering Value with APIs and Microservices”